What We’re About

Preferred Counseling offers a safe and accepting environment where people in crisis can share their innermost feelings and concerns with an experienced therapist who will guard their confidentiality and guide them to new approaches to their problems.

Our mission is to set a new standard of excellence in the treatment of behavioral health.


At Preferred Counseling, we strive to provide an environment of caring, trust and mutual respect in which you can discover ways to alleviate the distress you or your family may be experiencing.

Clinical Specialties

Improve Relationships:

  • Relationship counseling
  • Family counseling
  • Adolescent issues
  • Divorce
  • Adoption & foster care
  • Parenting

Assist with Teen Growth & Safety:

  • Internet safety
  • Child & adolescent disturbance
  • Grief
  • ADHD
  • Violence
  • Oppositional defiance
  • Behavioral issues

Manage Emotions:

  • Chronic Pain
  • Depression
  • Anger
  • Stress
  • Bipolar
  • Impulsiveness
  • Co-dependency

Overcome Challenges:

  • Phobias
  • Sexual & physical abuse
  • Loss & grief
  • Addiction
  • Pornography
  • Suicidal Thoughts
  • Trauma & PTSD

Other Ways We Help:

  • Career
  • Emotional eating
  • Eating disorders
  • Online Counseling and e-Therapy
  • Emotional disturbance
  • Crisis & critical incident
  • Deepen spirituality

Our Staff

Want to talk to someone? We would love it if you talked with us. Call us at (479) 709-9880 or via email at [email protected].

Mark Varnadore, Office Manager

Accepted Insurance

  • All Blue Cross Blue Shield, Health Advantage, Blue Advantage, Federal Blue, ARHome/Marketplace/Exchange
  • Ambetter (EXCEPT Empower or Passe program)
  • United Healthcare/UMR/Optum/GEHA
  • Mercy Health/UMR
  • Baptist Health (WebTPA/EHN)
  • Healthchoice Oklahoma
  • Aetna (EXCEPT Aetna Medicare)
  • TriWest/Tricare West
  • EBMS
  • Medicare

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